DESIGNING FOR A PRODUCTIVE DASHBOARD & MOBILE APP (NDA)
Grow Easy app is a one-stop software designed to allow salon owners to automate day-to-day operations and enhance their client experience. It's a self-owned bootstrap company that specializes in quickly transforming ideas into digital products that users will love. They achieve this through their digital product studio.
GrowEasy SaaS App had acquired popular European beauty salons that have been serving a diverse clientele for a decade. These salons have skilled stylists.
However, they are facing challenges with their current software which are :
Role: Product Designer ,I navigate the complexities of designing cash registers feature, reward program feature & onboarding of salon admins for a global market.
Responsibilities : Product Discovery | Research | UI | Interaction Design | Stakeholder alignment | Presentation |
Tools : Figma | Figjam | Jira
Team : Stakeholders (salon owners) , Founder , 1 Product Manager , 2 Front and 1 Backend Developer
Timeline : 2-month-long commercial project
Nature of business : Startup
After thorough market research, the executives identified a significant opportunity to develop an app addressing the specific needs of salon owners. To bring this vision to life, we implemented a sprint-based approach outlined below.
